Hello, my name is Ad.
I am a user experience designer who fuses creativity, craftsmanship and insights from data to form compelling narratives and deliver business outcomes.
Through a design lens, transform problems and user challenges into differentiators for your product.
Deliver on business outcomes whilst providing user-centred experiences.
Execute at pace and generate a real business advantage.
Create a growth framework to leverage learning and optimise conversion.
Build a design thinking culture, collaborate as small teams, and reduce workflow friction.
Craft stunning visuals which tell a compelling story and engage your customers.
Be bold, be innovative and stand out. I have 20+ years of experience, and I love what I do. If you would like to know more, please reach out.
Create slick and lean design systems to ensure you deliver consistent cross-channel experiences to be proud of.
Get a buzz from creating something which will have an impact and add value.
Unfortunately, recent work is under NDA and cannot be displayed.
I take a holistic approach before delving deep to uncover those insights that will differentiate your proposition from the competition. I design experiences based on understanding how real people engage with your brand, performance metrics and the overall vision. I'll apply learnings from behavioural science and have many years of proven experience in conversion optimisation. I can pick up at any stage of the design process or lead from the front.
View examples
Take a holistic approach before delving deep to uncover those insights that will differentiate your proposition from the competition. I design experiences based on understanding how real people engage with your brand, performance metrics and the overall vision. I'll apply learnings from behavioural science and have many years of proven experience in conversion optimisation. I can pick up at any stage of the design process or lead from the front.
View examples
Breathe life into your brand using the art of storytelling and visual communication; by analysing insight and exploring ideas around how your brand is positioned, I'll craft a visual identity which pushes boundaries whilst resonating with your audience.
I'll help you and your team establish the design principles and building blocks to ensure your products integrate seamlessly across digital and offline channels.
I am a passionate, hands-on leader who has grown, managed & inspired design teams.
I apply an ethos of continual growth, learning, and execution central to delivering exceptional work. I enjoy helping teams grow and evolve. I've led multidisciplinary teams across design, marketing, and development. I'm also committed to staying up-to-date with the latest workflows, tools and accessibility standards.
"Adam is a highly creative and hard-working creative director with whom I worked closely over a 10-year period. He was always able to extract ideas from my brain and deliver them in an online world, which is an invaluable skill for any potential customer to have access to."
Steve Endacott,
"Adam is a highly creative and hard-working creative director with whom I worked closely over a 10-year period. He was always able to extract ideas from my brain and deliver them in an online world, which is an invaluable skill for any potential customer to have access to."
Steve Endacott,
"Adam is a highly creative and hard-working creative director with whom I worked closely over a 10-year period. He was always able to extract ideas from my brain and deliver them in an online world, which is an invaluable skill for any potential customer to have access to."
Steve Endacott,
"
I wholeheartedly endorse Adam as an exceptional UX Designer. Throughout our website journey project, Adam showcased not only his design prowess but also his adept communication skills with stakeholders. His ability to effectively convey complex concepts and collaborate with diverse team members greatly contributed to the project's success. Additionally, Adam's commitment to continuous improvement was evident as he facilitated team discussions, provided valuable feedback, and championed innovative ideas, ultimately enhancing our processes and outcomes. Adam's multifaceted talents, coupled with his dedication to teamwork and development, make him an invaluable asset to any project or organisation."
Jamie Lord, Experience and Service Design Lead at John Lewis
"
Adam is a highly creative and hard-working creative director with whom I worked closely over a 10-year period. He was always able to extract ideas from my brain and deliver them in an online world, which is an invaluable skill for any potential customer to have access to."
Steve Endacott, CEO, Entrepreneur, Travel Industry Thought Leader
With 20 years of experience as a designer, Adam has a wealth of knowledge and skills to bring to any project. Throughout his career, he has worked across various industries, including technology, finance, travel, retail and charity. Adam's diverse experience enables him to approach design challenges with fresh and innovative thinking.
As a Creative Director, he has honed his leadership skills, and enjoys guiding teams and projects to success. Adam believes that good design stems from a collaborative approach and enjoys working closely with cross-functional teams to create the best possible outcome.
He is passionate about creating user-centred experiences that are both visually stunning and functional. Adam believes in the power of design to solve problems and improve people's lives. He is always looking for ways to push the boundaries of what is possible.
Adam uses his energy and skillset to elevate brands in the marketplace, balancing the user's needs with those of the business.
If you would like to get in touch, please email hello@adamcleverley.co.uk
© 2024 Adam Cleverley. Mr Jack Bear Ltd.